Catalog Streaming is King
72.6% of global music consumption in 2023 was on catalog tracks (any track released in the previous 18 months). Here’s why that’s good news - now is the prime time to remarket any songs you have recently released! Read on for five key steps to promote your entire catalog effectively.
Marketing Drivers 101
Before uploading your music, you need to define the marketing drivers that make your song stand out! Here are five tips to consider when crafting yours.
Is Your Meta Ads Manager Set Up Correctly?
If your Meta Ads Manager is not optimized with custom audiences and pixels, you are missing out on acquiring new fans (and potentially wasting your paid advertising dollars).
Maximizing Your Reach: How To Optimize Your YouTube Presence For Music Success
You’re going to need a lot of content to promote new music. Below, we’ve provided ways for you to work smarter, not harder. Here are 5 hacks to increase your output and make your content look great!
5 Spotify Tools You Aren’t Using
So, you’ve uploaded your next single to your distributor, circled the release date on the calendar, and updated your Spotify profile photo and biography. Now that your profile is primed for release day, let’s dive into five Spotify marketing tools you probably aren’t using (yet).